davrodesigns
01 Short story

Hey, I’m Dave Favro—
an artist, storyteller, designer, and Figma prototyper.

Pencil sketch portrait

I love turning ideas into experiences people can connect with.

For 12 years, I worked as a Principal User Experience Designer at Fidelity Investments, where I learned how to blend creativity, strategy, technology, and empathy to solve complex problems. Now, after leaving Fidelity, I’m taking that experience in a new direction—exploring the intersection of brand storytelling, visual design, and brand experience.

Much of my work at Fidelity is confidential, so I can’t show everything I’ve created over the years. What I can show you is a collection of ideas, experiments, brands, and digital experiences that give you a glimpse into how I think, create, and bring ideas to life.

This portfolio is a little taste of what I can do. I hope you enjoy exploring it as much as I enjoyed creating it.

From
Charlotte, NC
Lives in
Southport, NC
Ready
Availability
02 Resume

Experience, skills & craft.

Profile

Creatively build and improve digital experiences. Passionately solve design problems. Principal UX designer from corporate, storyteller, and creative thinker. Create and maintain strong relationships with development teams ensuring good outcomes. Strong passion as a designer, with a deep focus on creating the best user experience.

Experience

2012 – 2024

Principal UX Designer

Fidelity Investments

Deliver quality and engaging digital experiences for millions of financial customers.

  • Build Figma prototypes reflecting the customer experience.
  • Mapped out user journeys and tested user strategies.
  • Align experiences to the brand rules while infusing creativity.
  • Taught Figma skills including prototyping and animation.

Additional relevant experience

Web designer

Bizcom Solutions

Web designer delivering custom web experiences in the medical field.

Web designer

Clickcom Incorporated

Web designer hired to personalize custom web experiences through patented software.

Junior designer

American City Business Journals

Junior level designer responsible for email ad campaigns and small internal projects.

Key skills

User ExperienceBrand AlignmentCreative ThinkingMentoringPrototypingAnimation

Tools

ClaudeFigmaCapCutAdobe PhotoshopAdobe Illustrator

Education

Bachelor of Arts (BA) in Graphic Design

North Carolina State University College of Design

Appalachian State University

03 Work

Brands, marks
& the stories behind them.

21 identities
21 live links

01Financial Wellness logoFinancial WellnessView work → 02Gremlin Grass logoGremlin GrassView work → 03MINI concept logoMINI conceptView work → 04Cygnets logoCygnetsView work → 05OKI · Oak Island logoOKI · Oak IslandView work → 06Golden Summer logoGolden SummerView work → 07Red Horizon logoRed HorizonView work → 08Oceanbreeze logoOceanbreezeView work → 09Spending logoSpendingView work → 10Debt logoDebtView work → 11Saving logoSavingView work → 12Protection logoProtectionView work → 13FRESHMAT logoFRESHMATView work → 14Retirement logoRetirementView work → 15Hempapotamus logoHempapotamusView work → 16SPIRITZ logoSPIRITZView work → 17DG · OKI logoDG · OKIView work → 18American Home Brew logoAmerican Home BrewView work → 19Carolina Oyster logoCarolina OysterView work → 20Port City Brew Pub logoPort City Brew PubView work → 21Creation Investors logoCreation InvestorsView work →
04 Social

Social campaigns, brand by brand.

Each brand gets its own set of social posts, built to carry the identity into the feed.

Money Love

Facebook · 3 posts · Oct 2026

An animated Facebook series about the emotional side of money. Each ad pairs a bold, deep-green icon with a sage-washed photo and wide-spaced serif type, then adds one simple, purposeful motion to bring a feeling about money to life.

Money Love heartbeatVideo · 0:06
Debt freeVideo · 0:10
Save, prosperVideo · 0:09

Dave Favro

Instagram · 4 posts · Oct 2026

Instagram ads for my own brand, each pairing my status and services with a piece of my recent work.

About Dave ↗
Ready and availableImage · 4:5
Oak Island sunsetImage · 4:5
Saving, step threeImage · 4:5
Feed the GremlinVideo · 0:14

SPIRITZ

Instagram · 1 post · Oct 2026

An animated Instagram ad for the Spiritz Hoppy IPA, with bubbles rising over the can and six-pack just like the brand page.

See the brand ↗
Brewed for golden hourVideo · 0:14

Creation Investors LLC

Instagram · 3 posts · Oct 2026

Animated launch posts for a company that pairs memorable domain names with ready-made brands.

Open the full library ↗
Waiting to open your packageVideo · 0:10
We are creatingVideo · 0:13
Great names. Ready-made brands.Video · 0:12

HEMPAPOTAMUS.com

Instagram · 4 posts · Oct 2026

Static feed ads for a hemp-derived CBD and wellness shop that is big, and hip, on wellness.

Visit the shop ↗
Hip on wellnessImage · 4:5
Coming soon: Hip on wellnessImage · 4:5
Big heart, hip hippoImage · 4:5
The product lineupImage · 4:5

PortCityBrewPub.com

Instagram · 2 posts · Oct 2026

Domain-for-sale posts that pitch PortCityBrewPub.com to a brewery, pub, or restaurant ready to launch.

Visit PortCityBrewPub.com ↗
Craft beer, ready-made nameVideo · 0:13
PortCityBrewPub.com is for saleVideo · 0:12

CarolinaOyster.com

Instagram · 1 post · Oct 2026

Domain-for-sale posts that pitch CarolinaOyster.com to oyster farms, seafood companies, and coastal brands.

Visit CarolinaOyster.com ↗
A brand waiting to be shuckedVideo · 0:27

AmericanHomeBrew.com

Instagram · 1 post · Oct 2026

Domain-for-sale posts that pitch AmericanHomeBrew.com to craft beer and home brewing brands.

Visit AmericanHomeBrew.com ↗
Made for bringing people togetherVideo · 0:24

More campaigns are on the way. Social work for other brands in the grid will be added here.

Blueprint